My name is Ursula Vogt and I am a Certified Inbound Marketing Specialist. I write marketing and sales material to present your company as the area expert.
Small and medium-sized businesses like yours, know they need to update their marketing to compete. But they run out of time to learn
- Lead generation…without door-to-door sales
- How to compete locally
- Search engine optimization, critical to their business
- Website design
- Online marketing that converts to sales
And on top of that…
It’s impossible for your marketing to stand out in a crowd if you look and sound like every other company.
That’s where I come in. I understand your industry. But more importantly, I understand your buyers and how to turn them into loyal customers without going door-to-door.
There’s a psychology to selling that’s missing in the clean energy industry today. I learned it the hard way when I did door-to-door back in the day. I understand exactly how you feel.
You want to update your marketing, but it feels risky—especially when it’s based on things like SEO and online sales.
But today, door-to-door and cold calls are not only outdated, they will start costing you sales.
Your buyers will research their options long before they get in touch with you.
I know you don’t have time to learn the most up-to-date SEO and marketing practices, so I do that for you. And I use a proven writing system to keep you in the loop at every stage of your project.
At the end of the day, my writing is only successful if I inspire action to help your company grow and profit.I show you how to use marketing material to help you educate your buyer, brand your company, and sell your products and services.
I show you how to use marketing material to help you educate your buyer, brand your company, and sell your products and services.
What Do I Know That Can Help You?
Sales and writing define my professional life.
- I started out in retail sales
- I became a licensed Real Estate Broker Associate and Realtor®
- Trained with a builder-broker where I began hearing about sustainable building practices and later moved to a larger, nationally recognized real estate firm.
- Since 2003, I’ve ghost-written training and marketing material in the Tier One Automotive industry.
- Trained with the best business and direct mail marketing copywriters in the business through AWAI — the industry leader.
- Completed professional marketing and copywriting courses by industry experts like Steve Slaunwhite, Casey Hibbard, Ed Gandia, Graham Gordon, Casey Demchak, Nick Usborne, and award-winning SEO expert, Heather Lloyd-Martin.
- I’m a Certified Inbound Marketing Specialist
I continue to study not only your industry but mine — daily.
What Can I Do For You?
Solar installation and zero energy building can be intimidating to your potential customers and I understand that.
And I know you struggle to bring them a message that inspires them to take action and hire you.
That’s why I help you…
Educate your buyers
Brand your company as a leader in your market, and
Sell more products and services that benefit everyone